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Above Board, the official Fathom Analytics podcast

Can you make money and hold true to your values? Can you keep a profitable business “above board”?

Jack Ellis and Paul Jarvis (co-founders) explore running an ethical and privacy-focused company. They’re also sharing an inside look at what it takes to create and sell their privacy-focused product without any outside funding or capital.

Every few weeks, they publish a lively and honest debate about all things not simply "black and white" when trying to do the right thing for profit, people and the planet.

Subscribe via iTunes, Overcast or just grab the RSS feed.

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Once a month(ish), we'll send you our latest podcast episodes and articles about Fathom, privacy, and the technology that makes us the fastest analytics on the planet. Join us.
Above Board, the official Fathom podcast

Here are our latest episodes

The episode where we initially think there’s nothing new, but in actuality a whole ton of things are new

Sometimes Jack and Paul feel like every day is groundhog day, and that not much changes day-to-day. But in reality...

October 18, 2021 · Listen to episode

What’s been happening at Fathom?

Jack and Paul get into all the things that have been happening behind the scenes at Fathom Analytics.

September 27, 2021 · Listen to episode

The pros and cons of being the Chief Hype Officer

Jack and Paul discuss what it means to work in public and tweet about “coming soon” features.

August 27, 2021 · Listen to episode

Carrd: from bootstrapping to raising venture capital

On today’s show Jack and Paul speak to the enigmatic and mysterious founder of Carrd, “AJ”.

August 16, 2021 · Listen to episode

What’s the best pricing model for a SaaS?

Should you compete on price? Should you go after lots of smaller customers or a few massive customers?

August 2, 2021 · Listen to episode

Hiring, firing and retiring

How to approach bringing more people into Fathom to work on the core product and integrations.

July 19, 2021 · Listen to episode

Version 3 is live

Jack and Paul get candid about the behind-the-scenes of launching a major software product release.

July 5, 2021 · Listen to episode

Privacy stories: The Markup

In this episode Jack and Paul speak with Julia Angwin, the co-founder and editor in chief of The Markup, a newsroom who uses technology to investigate technology (Big Tech).

June 21, 2021 · Listen to episode

Drug abuse and WWDC

Jack’s gone from 6 or more shots of espresso daily to cold turkey—and has been noticing a clearer head and slower thought processes.

June 11, 2021 · Listen to episode

It doesn’t have to be fascist at work

Jack and Paul share their views on the turmoil at Basecamp and why they deleted the episode of this podcast that featured DHH.

May 25, 2021 · Listen to episode

Privacy stories: Sparktoro

Today Paul caught up with Rand Fiskhin, co-founder of Sparktoro (market research + audience intelligence SaaS).

May 11, 2021 · Listen to episode

Investing in relationships

Database migration, scaling, and a v3 update (of course). Jack and Paul dive into why the sales process for SingleStore and why their personal (and technical) touch works so well. We also talked about when April Fools jokes can land (and when they can’t).

April 5, 2021 · Listen to episode

How to destroy the privacy of your entire customer base with a single line of code

Jack and Paul give their professional(ish) opinion the weight and risks of using external scripts on a website.

March 22, 2021 · Listen to episode

Why ad-blockers are completely wrong

We cover getting an amazing new customer using Fathom, the DogeCoin revolution and investing in general, and of course, some very specific details and features that are coming soon to Version 3 of Fathom.

March 5, 2021 · Listen to episode

We landed a whale

We cover getting an amazing new customer using Fathom, the DogeCoin revolution and investing in general, and of course, some very specific details and features that are coming soon to Version 3 of Fathom.

February 19, 2021 · Listen to episode

We don’t want your business

A race to the bottom in pricing is never a good idea (both for you or your customers). Jack and Paul discuss why the best-case scenario with that idea is you’ll get screwed by your own growth.

January 20, 2021 · Listen to episode

Paul quit the internet

What happened when Paul quit the internet? What does it mean for Fathom? What does it mean for Jack now having to field every Paul-related tweet?

December 11, 2020 · Listen to episode

Privacy stories: Fastmail

In this episode Jack and Paul speak with Bron Gondwana, the CEO of Fastmail and how they’ve managed to run their privacy-focused email software since 1999.

December 4, 2020 · Listen to episode

Someone tried to put us out of business

A malicious person decided they wanted to have a go at ruining Fathom Analytics.

November 20, 2020 · Listen to episode

Privacy stories: DuckDuckGo

Jack and Paul from Fathom Analytics connect with DuckDuckGo’s Communications Manager, Daniel Davis to chat about their search business, DDG’s take on digital privacy, and how DDG competes with big tech (Google).

November 13, 2020 · Listen to episode

We’re taking a break

Jack and Paul talk about taking a short break from this show until November or so.

September 4, 2020 · Listen to episode

Building an audience, analytics & virtue signalling

Jack’s Laracon talk, building an audience, what to do about all the virtue signalling in the ethical product space and much, European privacy laws and their impact on American businesses and services, and much more.

August 28, 2020 · Listen to episode

Credit cards, trust and why people buy indie software products

Jack and Paul talk about the reasons Fathom asks for a credit card up front, and how that impacts our growth.

August 14, 2020 · Listen to episode

Being competitive, YouTube and going viral

On today’s episode Jack and Paul chat about using competitiveness to your advantage, the good and bad of video games, how we dealt with a very viral customer, the logic of a privacy-focused company like Fathom using a platform like Youtube and Jack’s upcoming Laracon talk.

August 14, 2020 · Listen to episode

New hires and vacations

On today’s show Paul and Jack chat about bringing a privacy officer on board, why taking proper breaks are important (even if you run an indie business) and what we are considering for the future of Fathom Analytics (version 3).

August 7, 2020 · Listen to episode

Bad CEOs and Cat Jumpers

Jack and Paul dissect a few issues they have had with other companies and leadership at those companies, and then how those companies responded (both the good and the bad).

August 1, 2020 · Listen to episode

SaaS collaboration tools, organization, pancakes and more

Jack and Paul answer questions from listeners today, including: our favourite pancake recipe, the tools/apps we use to collaborate, how we determine hiring vs bringing on cofounder vs freelancers, and our full design and development processes.

July 16, 2020 · Listen to episode

You’re fired!

Jack and Paul speak about having to fire a customer for the first time. It was tough, but it had to be done.

July 10, 2020 · Listen to episode

Wealth

We’re not trying to sell you anything right now, we’re only here to share our experiences making money working for ourselves.

July 3, 2020 · Listen to episode

Are you a bad person if you use YouTube?

Jack and Paul get into if Fathom should create and post videos to YouTube (which is obviously owned by Google).

June 11, 2020 · Listen to episode

Is Joe Rogan a sell out?

Is this a trend towards the end of podcasts being a free and open platform? On this episode we talk about Joe Rogan selling out.

May 28, 2020 · Listen to episode

Were we wrong about enterprise customers?

Jack and Paul discuss the pros and cons of supporting enterprise clients.

May 25, 2020 · Listen to episode

Customer happiness over money

We’ve all been there: we get a bill for a yearly subscription, but didn’t get any warning about the charge happening.

May 15, 2020 · Listen to episode

Capitalism and copycats and communism, oh my!

Jack and Paul talk about the benefits and problems involving taking venture capital for a software company, what we think about competitors copying us, and why “free markets” should potentially have some limits or at least some regulations.

May 8, 2020 · Listen to episode

Why was the first $10k MRR the hardest?

Join us as we talk about hitting that milestone and why it mattered as a milestone.

April 24, 2020 · Listen to episode

Fighting with COVID-19

Paul and Jack get brutally honest about the current pandemic, and it’s horrible effect on small businesses.

March 23, 2020 · Listen to episode

Why do programmers suck at design?

Jack and Paul dive deep into what goes into a design, and talk about it’s value.

March 10, 2020 · Listen to episode

Jack is leaving

It’s the end for Jack, as he has a heart to heart discussion about wrapping things up for good.

February 25, 2020 · Listen to episode

Being a solo founder sucks

What are benefits of only making half as much (and giving the rest to someone else)?

February 11, 2020 · Listen to episode

Every single marketing effort Fathom has used thus far

From content marketing, to paid ads, to social media, Jack and Paul dive into every single type of marketing they’ve done to promote Fathom.

January 28, 2020 · Listen to episode

How to win friends and influence features

In this episode Jack and Paul discuss how new features are decided upon.

December 3, 2019 · Listen to episode

The open-source dilemma

Jack and Paul hash out our honest reasoning behind not open-sourcing V2.

November 18, 2019 · Listen to episode

Above Board, the podcast trailer

This is the trailer for the Above Board podcast, short and sweet.

November 13, 2019 · Listen to episode