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A Google Analytics alternative that’s privacy-focused and cookie-free

Fathom helps you understand your website visitors without spying on them. That’s why thousands of companies, from bootstrapped software companies to Fortune 100s, trust Fathom for their website analytics.

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Don’t clutter your website with annoying cookie banners

By using Fathom, you don’t need a cookie consent banner that annoys visitors, clutters your website and slows down your page speed. We don’t even use cookies to collect privacy-focused website analytics data for you.

Don’t clutter your website with annoying cookie banners Protect the privacy of your website visitors and customers

Protect the privacy of your website visitors and customers

We’re fully GDPR, ePrivacy, PECR and CCPA compliant because our business model focuses on digital privacy at its core. We’ve invested heavily in the world’s leading privacy lawyers and experts to ensure Fathom meets and exceeds privacy laws.

See all your analytics data, even if people use ad-blockers

Imagine using a service that only collected half your data? Google Analytics is blocked by so many browsers and plugins, losing valuable data. That's why Fathom pioneered a method to bypass ad-blockers without invading privacy, so you get 100% of your data from 100% of your website visitors.

See all your analytics data, even if people use ad-blockers Get the information you need to make business decisions quickly

Get the information you need to make business decisions quickly

Learn in real-time what pages are popular, who’s sending traffic to your website, what campaigns are doing well and what products are selling the best, all from our simple, easy to use dashboard.

Get started for free View a live demo 7 day free trial   No cookie notices required   GDPR Compliant
  And so many more features...  

A single line of code that works with every CMS, application and framework

Use Fathom with whatever powers your website or app from WordPress, Ghost, Webflow, Next.js, Nuxt.js, and so much more. All you have to do is add a single line of javascript code.

Fathom is better for your SEO and page speeds than Google Analytics

Our script is smaller and loads faster than Google Analytics by quite a bit. So Fathom is better for your SEO and page speed than using Google Analytics (plus, Google’s search doesn’t punish your ranking if you use Fathom).

Free uptime monitoring on every Fathom plan

Don’t be the last person to know when your site is offline. Fathom can monitor your website 24/7 and send you a text, email, Telegram or Slack message the second your website stops responding.

Unlimited websites and unlimited email reports

We don’t limit the number of websites you can have on any Fathom plan. So whether it’s one site or one million sites, you can use any of our pricing plans and share our monthly limits across them.

Every plan comes with unlimited data retention.

Fathom shows you all of your data on your dashboard (not just the last seven days or six months). So whether you’re a brand new customer or someone who’s been with us for years, you can quickly see your analytics across any timeframe.

Enterprise-grade, infinitely scaling infrastructure

Even if your site goes viral, our platform will keep collecting stats and keep your dashboard loading quickly. Our database technology is the same that companies like Intel, Sony, Dell, and Uber use to quickly process vast amounts of data.

UTM campaign and event tracking

You can focus on digital privacy but still see marketing details that help you make business decisions, like which campaigns led to the highest gains for your company (of anything from product sales to mailing list signups to software trial conversions).

Export your data any time via CSV

Your data is yours, not ours. So you can export it in a readable CSV format whenever you’d like. We don’t need to lock you in or hold your data hostage.

Investment in privacy law compliance

We don’t guess on privacy laws or use boiler-plate templates for compliance. Instead, we’ve invested in the world’s leading privacy law experts to review and vet our policies and technologies as they relate to GDPR, PECR, CCPA and more.

Additional Fathom features

  • Filter your data and drill into what’s important
  • Make each dashboard private, public or passworded
  • Collect data and filter for multi-domain website properties
  • All sites view to see all your data on a single page
  • Dark-mode for those late-night stats-crunching sessions
  • Amazing referral program, we pay 25% commissions for life
Get started for free View a live demo 7 day free trial   No cookie notices required   GDPR Compliant

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