Changelog
Updates and improvements to Fathom Analytics, shaped by your feedback.
Meet Luna, Our AI Assistant
Ask Luna, our AI assistant, how Fathom works or what your stats say, from the ? button in your dashboard. It reads your stats only when you allow it, and hands the chat to our team in one click.
Goodbye, Goal Codes
We moved away from goal codes in 2023. Now the API works from event names too, so here's how to move your integration over.
Give Everyone Their Own Share Link
Create a separate link to your dashboard for each client or contractor, with an optional password and expiry date, and revoke one without affecting the rest.
See Which AI Tools Send You Visitors
A new AI tab shows your visitors from ChatGPT, Claude, Perplexity, Gemini and other AI tools, and it works on the data you already have.
Manage Events by Name Through the API
Set an event's currency or delete its event record through the Fathom API using the name you already send from your site.
September 2026 Updates
A lighter dashboard, better site search, mobile improvements and a few useful fixes across Fathom Analytics.
Improved Event Currencies & Event Firewall
Set event currencies from your dashboard, with a site default and wildcards, and block or allow events from the Firewall.
Firewall Allow & Block Lists
Choose whether each Firewall list blocks the things you add or allows only those things through.
July 2026 Updates
Updates and improvements to Fathom Analytics for July 2026
More Sites On Bigger Plans
Bigger plans now include more sites for free, and you can add extra yourself in packs of 50 for $10/month. No email required.
A better Partners program
Earn 25% lifetime commissions with source keywords, flexible payouts, and a new Partners dashboard.
Saved Views
Save your most-used filter combinations and switch between them in a single click.