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Claire Emerson

Claire Emerson is a writer for Fathom Analytics and helps business owners execute their best ideas through courses and her free newsletter, Flourish.

Published on
November 15, 2022

How to use analytics to upgrade your content (and distribute it where it gets noticed)

In this article, our goal is to walk you through how to do this using Fathom. And offer some next steps for using that data to drive better business results.

Written by Claire Emerson
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Published on
May 30, 2022

How to get insights into your customer behaviour (without selling your soul to Google)

Gathering insights into what customers are doing without incurring privacy violations

Written by Claire Emerson
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Published on
April 27, 2022

How to generate traffic to your website (so analytics become useful)

Some ways you can generate targeted traffic without violating your visitor's privacy or eroding their trust.

Written by Claire Emerson
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Published on
March 8, 2022

How to use website analytics for growth

21 Tactics guaranteed to drive better results.

Written by Claire Emerson
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EU DPA declares Google Analytics illegal because it runs on US cloud providers. Fathom is a Canadian company, and all of your EU traffic never leaves German-owned servers.