Fathom blog RSS News and updates from Fathom Analytics 2023-06-07T10:15:54+00:00 https://usefathom.com/blog/feed https://usefathom.com/assets/images/social-share.png Fathom Analytics https://usefathom.com/blog/building-ga-importer Building our Google Analytics Importer 2023-05-15T00:00:00+00:00 2023-05-15T00:00:00+00:00 Jack Ellis https://usefathom.com/ How we imported billions of pageviews from Google Analytics https://usefathom.com/blog/import-data-from-google-analytics Our Google Analytics Importer (UA + GA4) is now available 2023-05-03T00:00:00+00:00 2023-05-03T00:00:00+00:00 Paul Jarvis https://usefathom.com/ It’s official; you can now import your historical Google Analytics data from Universal Analytics and GA4 into Fathom! https://usefathom.com/blog/unique-visitors-google-analytics Unique Visitors in Google Analytics: All You Need To Know 2023-03-01T00:00:00+00:00 2023-03-01T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Learn everything about unique visitors in Google Analytics 4, including their definition, identification, limitations, and where to find the data. https://usefathom.com/blog/engagement-rate-google-analytics Engagement Rate in Google Analytics 4: All You Need To Know 2023-02-28T00:00:00+00:00 2023-02-28T00:00:00+00:00 Paul Jarvis https://usefathom.com/ What is engagement rate in Google Analytics 4, you ask? Let’s learn everything about it so we can make the best of this newly integrated event-based metric. https://usefathom.com/blog/what-do-website-analytics-allow-you-to-do What Do Website Analytics Allow You to Do? 2023-02-22T00:00:00+00:00 2023-02-22T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Traffic analysis, conversions, user experience… What’s all the fuss about? What do website analytics allow you to do in reality? Learn more here. https://usefathom.com/blog/add-user-to-google-analytics How to Add a User to Google Analytics 2023-02-21T00:00:00+00:00 2023-02-21T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Learn how to add a user to Google Analytics in 5 simple steps by checking out this updated GA4 guide. https://usefathom.com/blog/move-google-analytics-property How to Move Google Analytics Property to Another Account 2023-02-18T00:00:00+00:00 2023-02-18T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Learn how to have more control over your GA4 properties by moving them. This guide shows you how to move Google Analytics property to another account easily. https://usefathom.com/blog/track-visits-to-website How to Track Visits to Website (The EASY Way) 2023-02-15T00:00:00+00:00 2023-02-15T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Looking for an easy way to track visits to website without complexity and learning curve? In this guide, we will show you how you can start visitor tracking in no time. https://usefathom.com/blog/web-analytics-metrics Web Analytics Metrics You Should Use to Win More Customers 2023-02-14T00:00:00+00:00 2023-02-14T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Let’s use data-driven approach to boost your website! Check out the top 11 web analytics metrics that you should use to win more customers. https://usefathom.com/blog/google-analytics-real-time-not-working Google Analytics Real-Time Not Working? Here’s Fix 2023-02-10T00:00:00+00:00 2023-02-10T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Is Google Analytics Real-Time not working? Don’t worry - we know how to fix it. Read this post to check the possible causes and solutions for RT Report Errors in GA4. https://usefathom.com/blog/delete-google-analytics-account How to Delete Google Analytics Account 2023-02-09T00:00:00+00:00 2023-02-09T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Tired of Google Analytics and looking for a change? Learn how to delete Google Analytics account entirely by following these steps. https://usefathom.com/blog/track-button-clicks-google-analytics How to Track Button Clicks in Google Analytics 4 2023-02-08T00:00:00+00:00 2023-02-08T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Want to track button clicks in Google Analytics? Learn everything about Google Analytics button click tracking with this guide. https://usefathom.com/blog/ga4-transition-guide GA4 Migration: Step-by-Step UA to GA4 Transition Guide 2023-02-07T00:00:00+00:00 2023-02-07T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Overwhelmed by the imminent UA to GA4 migration? This guide shows you how to move from UA to GA4 in easy and digestible steps. https://usefathom.com/blog/ga4-vs-universal-analytics GA4 vs Universal Analytics: Differences & Comparison 2023-02-02T00:00:00+00:00 2023-02-02T00:00:00+00:00 Paul Jarvis https://usefathom.com/ It’s time to move from Universal Analytics to Google Analytics 4. To help you with this, let’s compare GA4 vs Universal Analytics & clarify key differences. https://usefathom.com/blog/create-events-ga4-user-interface How to Create Events in GA4 via User Interface 2023-02-01T00:00:00+00:00 2023-02-01T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Google Analytics helps you to have more information related to your users. Learn how to create events in GA4 easily here. https://usefathom.com/blog/google-analytics-not-showing-data Google Analytics Not Showing Data? Here’s Fix 2023-01-31T00:00:00+00:00 2023-01-31T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Why is Google Analytics not showing data? Is there something wrong with your Google Analytics account? Let’s go through possible causes and a few solutions. https://usefathom.com/blog/data-google-analytics-prohibit-collecting What Data Does Google Analytics Prohibit Collecting? 2023-01-30T00:00:00+00:00 2023-01-30T00:00:00+00:00 Paul Jarvis https://usefathom.com/ If you are using Google Analytics, it is time to value your user’s privacy. What data does Google Analytics prohibit collecting? Learn it here. https://usefathom.com/blog/privacy-resolutions Your privacy resolutions for 2023 2023-01-02T00:00:00+00:00 2023-01-02T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Whatever your reason for wanting to put a bit more focus into digital privacy in this new year, it’s best to keep a few simple things in mind. https://usefathom.com/blog/upgrade-content How to use analytics to upgrade your content (and distribute it where it gets noticed) 2022-11-15T00:00:00+00:00 2022-11-15T00:00:00+00:00 Claire Emerson https://usefathom.com/ In this article, our goal is to walk you through how to do this using Fathom. And offer some next steps for using that data to drive better business results. https://usefathom.com/blog/event-filtering Filter your dashboard by event completions 2022-11-07T00:00:00+00:00 2022-11-07T00:00:00+00:00 Paul Jarvis https://usefathom.com/ Our most requested feature has been launched: you can now filter your dashboard by event completions!