https://usefathom.com/assets/src/rss-icon.png 2025-07-14T22:22:23+00:00 https://usefathom.com/blog 2025-02-05T00:00:00+00:00 2025-07-14T22:22:23+00:00 We recently had this error for days and the solution is so simple. Jack Ellis https://usefathom.com/blog/stripe-payment-additional-action 2024-12-02T00:00:00+00:00 2024-12-02T00:00:00+00:00 With excitement, we have some big news to share with all of you. Jack Ellis https://usefathom.com/blog/acquired 2024-04-03T00:00:00+00:00 2024-04-03T00:00:00+00:00 On July 1 2024, you won’t be able to use or even see your UA data in Google Analytics, and worse, you won’t be able to export it. Paul Jarvis https://usefathom.com/blog/google-deleting-data 2024-03-07T00:00:00+00:00 2024-03-07T00:00:00+00:00 Last month, I tweeted that I had rolled all our email report queries into one query, allowing us to deliver our email reports much faster. Amazing, right? Nope, let me share my mistakes. Jack Ellis https://usefathom.com/blog/email-report-queries-mistake 2024-01-22T00:00:00+00:00 2024-01-22T00:00:00+00:00 We reduced our AWS bill so that we could invest in more important areas. Jack Ellis https://usefathom.com/blog/reduce-aws-bill 2023-11-08T00:00:00+00:00 2023-11-08T00:00:00+00:00 Discover how iOS 17’s Link Tracking Protection enhances digital privacy by removing tracking parameters from shared URLs in Messages, Mail, and Safari. Paul Jarvis https://usefathom.com/blog/ios17-link-tracking-protection 2023-10-27T00:00:00+00:00 2023-10-27T00:00:00+00:00 People keep asking us how we built our referral program. This is how we did it. Jack Ellis https://usefathom.com/blog/how-we-built-our-referral-program 2023-09-18T00:00:00+00:00 2023-09-18T00:00:00+00:00 Let’s dive into our vision, some radical transparency, and a little dash of disobedience to the norms that have failed regular internet users.' Paul Jarvis https://usefathom.com/blog/free-plan-fathom-analytics 2023-06-05T00:00:00+00:00 2023-06-05T00:00:00+00:00 The story of how we migrated 17 billion database rows. Jack Ellis https://usefathom.com/blog/migrating-our-database 2023-06-02T00:00:00+00:00 2023-06-02T00:00:00+00:00 Google is deleting your Universal Analytics data on July 1, 2024. This means you still have a lot of time to export your data from Google Analytics and import it into Fathom Analytics. Paul Jarvis https://usefathom.com/blog/export-universal-analytics-data 2023-05-15T00:00:00+00:00 2023-05-15T00:00:00+00:00 How we imported billions of pageviews from Google Analytics Jack Ellis https://usefathom.com/blog/building-ga-importer 2023-05-05T00:00:00+00:00 2022-05-05T00:00:00+00:00 Our Google Analytics Importer (UA + GA4) is now available Paul Jarvis https://usefathom.com/blog/import-data-from-google-analytics 2023-01-13T00:00:00+00:00 2025-07-14T22:22:23+00:00 SingleStore is now up to 90.99% faster on your local development environment. Jack Ellis https://usefathom.com/blog/singlestore-faster-docker 2023-01-04T00:00:00+00:00 2025-07-14T22:22:23+00:00 SingleStore only allows one unique key per table. But what if we want more? Jack Ellis https://usefathom.com/blog/multiple-uniques-singlestore 2023-01-02T00:00:00+00:00 2023-01-02T00:00:00+00:00 Whatever your reason for wanting to put a bit more focus into digital privacy in this new year, it’s best to keep a few simple things in mind. Paul Jarvis https://usefathom.com/blog/privacy-resolutions 2022-11-07T00:00:00+00:00 2022-11-07T00:00:00+00:00 Our most requested feature has been launched: you can now filter your dashboard by event completions! Paul Jarvis https://usefathom.com/blog/event-filtering 2022-11-01T00:00:00+00:00 2022-11-01T00:00:00+00:00 If you’re using Fathom Analytics to monitor website traffic you may already be using the Events feature for analysing user interactions, but have you tried grouping events for an even better understanding of your users’ behaviour? Daniel Davis https://usefathom.com/blog/grouping-events 2022-10-25T00:00:00+00:00 2022-10-25T00:00:00+00:00 There’s a lot of us who use Google as part of our daily lives, but how much do they know about us? What information do they record and what do we have to hide? Paul Jarvis https://usefathom.com/blog/what-google-knows 2022-10-11T00:00:00+00:00 2022-10-11T00:00:00+00:00 We had technical debt, a framework nobody knew and a bottleneck from hell. Jack Ellis https://usefathom.com/blog/rebuilt-application 2022-08-09T00:00:00+00:00 2022-08-09T00:00:00+00:00 Affiliate marketing isn’t just passive income. As in, you can’t sign up for an affiliate account and watch the money roll in from your private yacht (if only). The reality is that there’s some work involved to build audience and trust. Paul Jarvis https://usefathom.com/blog/affiliate-best-practices