These posts are all related to general knowledge about digital privacy, running a SaaS company and/or blog posts from us.
July 14, 2022
Denmark: 6 months in jail for using Google’s services
On 14th July, six months after we published a post about how Google Analytics was made illegal in the EU, we woke up to our privacy officer, Rie, telling the world that Google products are banned in Denmark from processing personal data of any kind.
February 11, 2022
CNIL finds Google Analytics in breach of GDPR
The ruling states that Google Analytics does not protect EU visitor data sufficiently from US surveillance and spying.
January 17, 2022
Your website analytics are breaking the law
On 13th January 2022, the Austrian Data Protection Authority ruled that Google Analytics is illegal.
November 18, 2021
The hidden risk of out-of-office emails
Why auto-responders can be bad for your privacy and the steps to avoid OOO privacy breaches.
November 9, 2021
Why ad-blockers are fighting the wrong war
Fathom and ad-blocker software companies should be on the same side because we’re up against the same Goliath of an enemy: Big Tech.
June 2, 2021
Why we prioritize support over sales in our SaaS business
We put significant effort into customer support: not just answering emails quickly and respectfully, but making sure we understand the problem to either solve it or figure out how we can do better in the future (building more features, better documentation, etc.)
June 2, 2021
What is Google FLoC, and why it’s bad for your digital privacy
FLoC is a method to collect, summarize and sell your recent internet browsing activity.
January 18, 2021
What’s the difference between digital privacy and online security?
Both digital privacy and online security are essential for all of us who use the internet. The only way we can be protected online is to ensure both are fully protected at all times.
December 30, 2020
Why digital privacy matters even more in 2021
Fathom Analytics cofounder: what we are tracking/collecting and why it’s important (or not important).
December 23, 2020
2020 Year in Review
Here’s my first ever year in review. It’s a deep dive into how 2020 was for me and it wasn’t easy to write.
December 7, 2020
Designing a million dollar brand
Branding is also not just a logo. Branding is how people connect and feel about a company. Here’s how Fathom Analytics does it.
November 2, 2020
Everyone has something to hide
In this article, Fathom Analytics cofounder explains why everyone should care about their privacy, not just privacy nerds like me.
October 12, 2020
Does targeted digital advertising work?
Does targeted digital advertising, including personalized ads that we're shown via Google or Facebook, actually work?
October 5, 2020
How to build a privacy-first software business
Data breaches occur every single day and people are getting tired of companies that don’t take their privacy seriously. In this blog post, I share how you can build a privacy-first software business.
July 22, 2020
Let’s talk about Friday and the Cloudflare outage
On Friday 17th July, the internet collapsed for 27 minutes due to a Cloudflare outage.
July 20, 2020
SaaS lessons shared on the Framework podcast
Last month I joined Tom Creighton and Robert Hayes on the Framework show to chat about how Fathom Analytics works as a privacy-focused and fully self-funded software company.
June 22, 2020
Fathom Analytics vs the competition
Fathom Analytics is simple to use, and fully respects the privacy of your website visitors. Let’s compare it to the competition (and Google Analytics).
June 18, 2020
20 years to overnight success
A detailed look at how to create a lasting and successful product.
May 4, 2020
Does removing Google Analytics hurt your search engine/SEO ranking?
The short answer is no, using Fathom instead of Google Analytics will not hurt your SEO ranking.
April 28, 2020
What we’ve learned about digital privacy through a 1,500+ person survey
1,515 people participated and shared their fears and behaviours around digital privacy.
April 8, 2020
We must ban targeted advertising immediately
The solution to one of our most challenging privacy issues of today could have the simplest answer.
March 15, 2020
Online privacy trends
With the help of a qualitative research company, I ran an online privacy trends survey with 1,500+ respondents.
February 17, 2020
My favourite digital privacy tools for 2020
The following is a list of privacy tools I’ve used and enjoy using to keep me as private as possible online.
January 22, 2020
How to talk to your client or boss about a switch to Fathom
We get it, your clients or boss may not have heard of Fathom Analytics yet, since we’re mostly popular in the privacy, blogging and SaaS space.
January 9, 2020
Online privacy statistics
Internet privacy statistics: here are some interesting facts and statistics from around the internet about protecting personal data and internet privacy.
November 4, 2019
From almost shutting down to tripling our MRR
It’s hard to imagine that a year ago Fathom Analytics almost disappeared forever.
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