The Fathom Analytics blog
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Fathom Analytics has been acquired
With excitement, we have some big news to share with all of you.
news Jack Ellis · Dec 2, 2024
Google Analytics is deleting all of your historical data
On July 1 2024, you won’t be able to use or even see your UA data in Google Analytics, and worse, you won’t be able to export it.
news Paul Jarvis · Apr 3, 2024
I made a mistake
Last month, I tweeted that I had rolled all our email report queries into one query, allowing us to deliver our email reports much faster. Amazing, right? Nope, let me share my mistakes.
technical Jack Ellis · Mar 7, 2024
Reducing our AWS bill by $100,000
We reduced our AWS bill so that we could invest in more important areas.
technical Jack Ellis · Jan 22, 2024
How to Enable and Use Link Tracking Protection in iOS 17
Discover how iOS 17’s Link Tracking Protection enhances digital privacy by removing tracking parameters from shared URLs in Messages, Mail, and Safari.
news Paul Jarvis · Nov 8, 2023
How we built our referral program
People keep asking us how we built our referral program. This is how we did it.
technical Jack Ellis · Oct 27, 2023More of our blog posts
Why Fathom Analytics doesn’t have a free plan
(Paul Jarvis) Let’s dive into our vision, some radical transparency, and a little dash of disobedience to the norms that have failed regular internet users.'
opinion
Migrating a 2TB database in 7.5 minutes
(Jack Ellis) The story of how we migrated 17 billion database rows.
technical
Can you still export Universal Analytics data?
(Paul Jarvis) Google is deleting your Universal Analytics data on July 1, 2024. This means you still have a lot of time to export your data from Google Analytics and import it into Fathom Analytics.
news
Building our Google Analytics Importer
(Jack Ellis) How we imported billions of pageviews from Google Analytics
technical
