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The Fathom Analytics blog

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Something’s new in Fathom… everything!

(Paul Jarvis) Check out our new release, full of features and refinements

Jun 29, 2021

Privacy Stories: The Markup

(Paul Jarvis) The Markup is proving that a newsroom can be unbiased in its reporting, share how they came to the conclusions they’re making, and build awareness around complicated but essential issues.

Jun 21, 2021

What is Google FLoC (it’s bad for your privacy)

(Paul Jarvis) FLoC is a method to collect, summarize and sell your recent internet browsing activity.

Jun 2, 2021

We prioritize support over sales in our business

(Paul Jarvis) We put significant effort into customer support: not just answering emails quickly and respectfully, but making sure we understand the problem to either solve it or figure out how we can do better in the future (building more features, better documentation, etc.)

Jun 2, 2021

Privacy Stories: Sparktoro

(Paul Jarvis) Sparktoro identifies where an audience spends their time and attention (using public information on social media).

May 13, 2021

Building the world’s fastest website analytics

(Jack Ellis) For over a year, we’d been struggling to keep up with our analytics data growth. Fathom had been growing at the speed of light, with more and more people ditching Google Analytics, our data ingestion was going through the roof.

Mar 30, 2021

What’s the difference between digital privacy and online security?

(Paul Jarvis) Both digital privacy and online security are essential for all of us who use the internet. The only way we can be protected online is to ensure both are fully protected at all times.

Jan 18, 2021

Why digital privacy matters even more in 2021

(Paul Jarvis) Fathom Analytics cofounder: what we are tracking/collecting and why it’s important (or not important).

Dec 30, 2020

2020 Year in Review

(Jack Ellis) Here’s my first ever year in review. It’s a deep dive into how 2020 was for me and it wasn’t easy to write.

Dec 23, 2020

Someone attacked our company

(Jack Ellis) At the start of November, someone decided that they would try to attack and destroy our company. Here’s how we stopped them.

Dec 14, 2020
Pixel cat

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