Skip to main content
Categories

The Fathom Analytics blog

Learn about our product updates, company news, technical pieces, and tutorials. Want to subscribe? Grab our RSS feed or signup to get this content in your inbox (once a month).

2021 Year in review

(Jack Ellis) We had our best year ever, but it wasn't all smooth sailing.

Jan 4, 2022
technical

The Journey to EU Isolation

(Jack Ellis) The EU didn't think it was possible to comply with their new ruling, so we decided to prove them wrong and build it.

Nov 30, 2021
technical

The hidden risk of out-of-office emails

(Paul Jarvis) Why auto-responders can be bad for your privacy and the steps to avoid OOO privacy breaches.

Nov 18, 2021
news

Is Big Tech actually a big problem?

(Paul Jarvis) Did we all finally learn the truth about these companies, or was it something else that tipped the scales towards concerning once-heroes to be realized as villains?

Oct 12, 2021
opinion

Why we ditched DynamoDB

(Jack Ellis) After being very publicly excited about DynamoDB for over a year, we’ve now completely ditched it.

Sep 29, 2021
technical

Making the world’s fastest analytics even faster

(Jack Ellis) In this blog post, I’m going to tell you how I migrated close to one billion database rows with zero downtime, achieved a ~30% query speed increase, and took Fathom to the next level.

Aug 17, 2021
technical

Kim Kardashian turned a small business into a VC-backed company

(Paul Jarvis) Why Carrd turned away from their bootstrapping roots and raised millions of dollars.

Aug 16, 2021
news

New features in Fathom Analytics (video)

(Paul Jarvis) Fathom is simple, privacy-focused website analytics (a Google Analytics alternative). Here are a few new features we’ve added recently.

Jul 27, 2021
news

Fathom retains IP addresses temporarily for security. How do you protect that data?

(Jack Ellis) Here’s a question we recently got from a customer regarding Fathom being a privacy-first company and how that relates to the data we collect for our analytics

Jul 13, 2021
technical

Let’s make surveillance-based advertising illegal

(Paul Jarvis) Fathom and other privacy-focused companies signed the following letter on Wednesday, July 7th, to EU and US regulators to encourage them to take action during legislative sessions and any relevant privacy discussions.

Jul 7, 2021
news
Pixel cat

Switch to a better Google Analytics alternative

Fathom Analytics is simpler, more accurate and privacy-first. Import your Google Analytics data (UA and GA4), add our single line of code, and watch real-time analytics from your site pour in.

Start a 30-day, unlimited free trial to see how simple analytics can be.

Get started

Check out our full-featured, live demo to see how our software works.

Live demo