Categories

The Fathom Analytics blog

Learn about our product updates, company news, technical pieces, and tutorials. Want to subscribe? Grab our RSS feed or signup to get this content in your inbox (once a month).

I made a mistakeI made a mistake

Last month, I tweeted that I had rolled all our email report queries into one query, allowing us to deliver our email reports much faster. Amazing, right? Nope, let me share my mistakes.

technical  Jack Ellis · Mar 7, 2024

Reducing our AWS bill by $100,000Reducing our AWS bill by $100,000

We reduced our AWS bill so that we could invest in more important areas.

technical  Jack Ellis · Jan 22, 2024

How to Enable and Use Link Tracking Protection in iOS 17How to Enable and Use Link Tracking Protection in iOS 17

Discover how iOS 17’s Link Tracking Protection enhances digital privacy by removing tracking parameters from shared URLs in Messages, Mail, and Safari.

news  Paul Jarvis · Nov 8, 2023

How we built our referral programHow we built our referral program

People keep asking us how we built our referral program. This is how we did it.

technical  Jack Ellis · Oct 27, 2023

Why Fathom Analytics doesn’t have a free planWhy Fathom Analytics doesn’t have a free plan

Let’s dive into our vision, some radical transparency, and a little dash of disobedience to the norms that have failed regular internet users.'

opinion  Paul Jarvis · Sep 18, 2023

Migrating a 2TB database in 7.5 minutesMigrating a 2TB database in 7.5 minutes

The story of how we migrated 17 billion database rows.

technical  Jack Ellis · Jun 5, 2023

More of our blog posts

Can you still export Universal Analytics data?

(Paul Jarvis) Google is deleting your Universal Analytics data on July 1, 2024. This means you still have a lot of time to export your data from Google Analytics and import it into Fathom Analytics.

Jun 2, 2023
news

Building our Google Analytics Importer

(Jack Ellis) How we imported billions of pageviews from Google Analytics

May 15, 2023
technical

Our Google Analytics Importer is now available

(Paul Jarvis) Our Google Analytics Importer (UA + GA4) is now available

May 5, 2023
news

SingleStore is now faster on Apple Silicon

(Jack Ellis) SingleStore is now up to 90.99% faster on your local development environment.

Jan 13, 2023
laravel-tips
Pixel cat

Switch to a better Google Analytics alternative

Fathom Analytics is simpler, more accurate and privacy-first. Import your Google Analytics data (UA and GA4), add our single line of code, and watch real-time analytics from your site pour in.

Start a 30-day, unlimited free trial to see how simple analytics can be.

Get started

Check out our full-featured, live demo to see how our software works.

Live demo